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By appearing at a school or in a classroom, the Smokey Bear costume and accompanying Forest Fire staff help spread warnings about the dangers of forest fires in the State of New Jersey. The Smokey Bear program emphasizes recognized outdoor safety procedures that, if practiced help prevent forest fires. Smokey Bear literature, which may accompany the Smokey Bear appearance or can be used alone, is also available through the Bureau of Forest Fire Management.

• Smokey Bear can visit classrooms/organizations to present programs, or teachers can use materials to prepare their own presentation.

• Age appropriate Smokey Bear memorabilia, such as Smokey Bear flying disks or coloring books, is usually given to children at the conclusion of the presentation.

Target Audience(s)
Smokey's greatest appeal is to children in grades K-3. However, programs about forest fires and fire management can be tailored for older students as well.