| ContentArea |
21st-Century Life and Careers
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| Standard |
9.4 Career and Technical EducationAll students who complete a career and technical education program will acquire academic and technical skills for careers in emerging and established professions that lead to technical skill proficiency, credentials, certificates, licenses, and/or degrees. (For descriptions of the 16 career clusters, see the Career Clusters Table.)
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| Strand |
N. Marketing Career Cluster
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| Pathway |
(3) Marketing Research
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| By the end of grade |
Content Statement |
CPI# |
Cumulative Progress Indicator (CPI) |
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12
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Systems:
- Roles within teams, work units, departments, organizations, inter-organizational systems, and the larger environment impact business operations.
- Key organizational systems impact organizational performance and the quality of products and services.
- Understanding the global context of 21st-century industries and careers impacts business operations.
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9.4.12.N.(3).1
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Employ processes and systems used in this industry to monitor, plan, and control day-to-day marketing research activities in order to contribute to continued functioning.
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9.4.12.N.(3).2
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Employ tools, techniques, and systems used in this industry to plan, control, and organize a marketing research organization or department.
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Information Technology Applications: Technology is used to access, manage, integrate, and disseminate information.
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9.4.12.N.(3).3
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Employ concepts, tools, strategies, and systems used in this pathway to access, process, maintain, evaluate, and disseminate information in order to assist business decision-making.
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Employability and Career Development: Employability skills and career and entrepreneurship opportunities build the capacity for successful careers in a global economy.
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9.4.12.N.(3).4
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Employ concepts, tools, and strategies used in this pathway to explore, obtain, and develop marketing research careers.
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