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Creativity at the Core of
Business
"Creativity and the
arts are core to who we are as a company. And they're as vital to
our society as they are to our business."
Richard D.
Parsons, Chairman & CEO, Time Warner, Inc.
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The Arts Contribute to Quality of Life
& Economic Development
"Very few things actually move people. Making fine art a
priority for the Heldrich Hotel is an opportunity to make a moving,
memorable experience. This is not a philanthroic effort -- it's an
economic initiative.
Christopher Paladino, President, New
Brunswick Development Corporation (DEVCO)
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Share your
story of how the arts help YOUR community!
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Did
you know? The
State Arts Council is funded by a dedicated revenue stream - the Hotel/Motel Occupancy Fee - and is not
supported through income, business or sales taxes.
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Partnerships with
the Arts Strengthen Business
- Creativity
is among the most sought after skills in today's workplace, and
the arts are a proven powerful means in developing this skill.
- A vibrant
cultural scene is among the top factors when businesses are
choosing a location.
- The arts are
a proven tool for revitalizing local communities, creating an
environment that helps local businesses attract customers.
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Excitement
generated by arts events provides a unique opportunity for business
sponsorships that enliven their marketing and promotional strategies
through win-win partnerships to reach a savvy customer base.
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Mercedes
Benz cars displayed in front of bergenPAC for local car dealer.
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As a
hub of arts, employment and tourism, the Bergen Performing Arts Center (bergenPAC),
supported in part by the NJ State Council on the Arts, has been a catalyst
for the renaissance in the region. Both large and small businesses understand the positive
impact bergenPAC has had on sustaining them and in return, they
support the bergenPAC.These multifacted, mutually beneficial
partnerships provide ongoing community connections and unique
opportunities for promotion to a valuable customer base and diverse
demographic. Learn more about these creative collaborations.
Tell us about YOUR arts and business partnership
on FACEBOOK!
"Like"
Arts Plan NJ to promote how you are
strengthening
your community through the arts.
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